Aboriginal Tourism Association of Canada

The Aboriginal Tourism Association of Canada (ATAC) focuses on creating partnerships between associations, organizations, government departments and industry leaders from across Canada to support the growth of Aboriginal tourism in Canada and address the demand for development and marketing of authentic Aboriginal experiences. ATAC has established a membership processes to enable Aboriginal tourism industry partners to engage and show support for Aboriginal tourism. Recent projects and initiatives, such as the development of National Guidelines for Aboriginal Cultural Experiences, can be viewed below.

Learn more about ATAC


Guide to Aboriginal Tourism in Canada

The new 2017/18 Guide to Aboriginal Tourism in Canada, shares in the energy and power of Aboriginal tourism, and tells the story of ATAC members and their businesses by emphasizing the importance of distinct community voices. The guide highlights storytelling as a way of expression and connects the profiles of each of the members to both the individuals and their communities.


ATAC Itineraries

ATAC has created a series of itineraries highlighting how you can add an Aboriginal tourism experience to many of the popular travel routes throughout Canada. Whether you would like to shop for authentic Indigenous arts & crafts or taste Indigenous cuisine, stop in a community cultural centre to hear local stories and songs, or create a whole itinerary around Aboriginal touring experiences such as wildlife or wilderness, there are options to add to your trip in every province and territory across Canada.


2017 IATC

The 2017 International Aboriginal Tourism Conference will be held at the Grey Eagle Resort & Casino, on the TsuuT’ina Nation in Calgary, Alberta from November 6th to 8th, 2017.

All are Welcome!
2016 IATC Conference was Sold Out!2016 IATC Conference was Sold Out! See Presentations and Highlights from 2016 IATC at IATC-Canada.ca/2016


National Guidelines

The Aboriginal Cultural Experiences – National Guidelines were created through national consultation with ATAC partners, industry, and support from the Federal Government through Aboriginal Affairs and Northern Development Canada (AANDC). The goal for ATAC was to create a user-friendly self assessment and reference tool that would be valuable for both the Aboriginal tourism industry and the Aboriginal economic development community across Canada in the creation and expansion of Aboriginal cultural tourism experiences.


Five-Year Strategy

ATAC plans to overcome barriers and maximize opportunities for differentiation, growth, and financial reward, increasing annual Canadian GDP from Aboriginal tourism by $300 million over the next five years. As outlined within ATAC’s strategic five-year plan (2016-2021), when ATAC reaches this goal by 2021, the Aboriginal tourism industry in Canada will employ a total of 40,233 Aboriginal tourism workers and have 50 new Aboriginal tourism operators at export-ready status.

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